Ingredient Synergies & Strategic Combinations for New Products

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AIDP evaluates ingredients based on science, market potential, supply and cost effectiveness.  Recently we have been considering the complementary benefits of ingredients. This provides manufacturers with the ability to create new, more potent products and long-lasting lines of products.  

This blog delves into realm of ingredient synergy, exploring how strategic combinations can lead to the development of powerful, multifaceted supplements.

Digestive Health:
By targeting unique functions for digestive health, more complete offerings can be provided.  PreticX® & Livaux®  are two prebiotics that address different elements of the digestive track.  PreticX® addresses the microbiome while Livaux is most effective at the end of the colon.  Both are low dose making it an easy combination.

Heart Health-Bone Health-Immunity:
Synergies between Vitamin D3 and K2 are becoming more known as consumer interest grows.  AIDP provides a distinguishable offering of ingredients, VegD3® and K2Vital™  in this space. These ingredients are plant-based, solvent free, and have organic offerings.  This “perfect pair” is a differentiated solution which enables consumer positioning for improved bioavailability and function in bone, heart, and immune health.

Beauty From Within:
Keragen-IV® and Naticol® marine collagen provide the perfect combination for consumers desiring sustainable, ethically sourced ingredients.  Keragen-IV® has good support to reduce hair shedding while Naticol®’s primary benefit addresses wrinkles.  Good hair and less wrinkles, how can you go wrong!  

Stress & Sleep
This segment is of most interest to Millennials and Gen Z.  Our Holixer™ and Saff’rActive® provide the perfect combination to relax and get good sleep.  Both are herbal based which appeals to this demographic’s desire for plant-based, sustainable products.