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Women’s supplement products have been growing steadily.  The key trends driving this dynamic are more acceptable conversations likely due to social media, an increased number of manufacturers participating in the space and the aging of boomers.  AIDP offers products targeting younger women to older generations.  Each life stage requires its unique solutions.  All of the…

Vitamins are the largest segment in the supplement industry posting just under 30% or $18 Billion, according to a recent NBJ report. In a recent survey among supplement users 85% reported taking Vitamin D with 36% taking it on a regular basis of daily to 4xper week.  It ranks just behind multivitamins as the most…

Actazin® green kiwi powder, is a whole food prebiotic and enzyme.  The unique compounds found in Actazin can alleviate the feeling of bloating.  Bloating is a common problem among all ages and genders.  It can also be a symptom of other conditions such as constipation or other digestive issues.  Consumers of products for detox, constipation,…